Press Releases

Fiscal 2000

May 18, 2000
Asahi Chemical Industry Co., Ltd.

Nishi-Shinjuku Urban Renewal Project


Based on decades of leadership and expertise in the housing sector, Asahi Chemical Industry Co., Ltd. (“Asahi Chemical”) has begun the establishment of a new sector of business operations, centering on initiating and sustaining urban renewal in strategic metropolitan locations.

Planning and coordination is underway for a number of locations in Tokyo, including sites in Adachi Ward, Nakano Ward, and Shinjuku Ward, as well as in Bunkyo ward, where construction will soon begin. Each of these urban renewal projects centers on the design, construction, and operation of a high-rise condominium with commercial facilities, with ownership sharing based on an exchange of equivalent values.

The urban renewal business operation draws on the expertise, experience and marketing capability of Asahi Chemical, gained through many years of development and growth in the detached-homes housing sector, in formulating and achieving collective accord among landowners for the sharing and maintenance of rights and interests. Continuing development and expansion of this effort will lead to its emergence as the second major segment of Asahi Chemical's housing and land development operations, complementing the established, industry-leading position of its detached-home housing segment.

In concert with this effort, Asahi Chemical is now planning the new Nishi-Shinjuku Urban Renewal Project, as described in the following overview.


Nishi-Shinjuku Urban Renewal Project — An Overview

The project includes the construction of a ten-story building and community plaza on land owned by Asahi Chemical, and enhancement of the local environment with new color-tile sidewalks, street lamps, and greenery along Otakibashi-dori between Shokuan-dori and Ohme-kaido.

A new company, Sateraito Shinjuku Co., Ltd. (“SSC”; capitalization, ¥10 million; President, Katsuhiko Sato), will play the lead role in advancement of the project and acquire ownership of the building and facilities. SSC has been formed as a wholly-owned subsidiary of Asahi Kasei Homes Co., Ltd., which is itself a wholly-owned subsidiary of Asahi Chemical.

The new building is scheduled to be leased by SSC to a regional public authority, which will establish offices there for the sale of off-track betting tickets on bicycle races. As the building owner, SSC will apply to the Ministry of International Trade and Industry for a permit authorizing the use of the building for this purpose, but neither SSC or Asahi Chemical will participate in the actual operation.

The building will be open to the local residents in the evenings and on office holidays, thus providing a place for cultural and local activities. It will also serve as a storage and access site for food and water supplies to be used in times of emergency.

1. Project site

1) Location: 5 Nishi-shinjuku 7-chome, Shinjuku-ku, Tokyo (land parcel owned by Asahi Chemical) and periphery along Otakibashi-dori
2) Area of land parcel: 1,617.74 square meters (approx. 489 tsubo)
3) Project components: Enhancement of Otakibashi-dori periphery
Construction of ten-story reinforced concrete building; total floor space, approx. 3,500 tsubo (approx. 11,579 square meters)
Installation of community plaza

2. Background events and circumstances

 

The project was originally conceived and planning begun by local parties, but difficulties in the planning stage led to a request for Asahi Chemical to purchase the site and carry the project forward to fruition. Asahi Chemical agreed to undertake resumption of the project and carry it to fruition conditional upon approval and cooperation by local residents. The land purchase and subsequent developments have proceeded as follows.

 

May and December 1998: Conclusion of Land Purchase Agreements and site acquisition by Asahi Chemical.
March 1999: Submission of petition for opposition to the project by opposed residents to Shinjuku Ward Assembly and adoption by the Ward Assembly.
July 1999: Establishment of SSC, for conduct of the leasing business relating to the project.
December 1999: Submission of appeal for opposition to the project by opposed residents to Shinjuku Ward Assembly, and passage of statement of opposition by the Ward Assembly.
April 2000: Submission of appeals for invitation of the project to Shinjuku Ward Assembly by local organizations favoring the invitation.
May 2000: Adoption of resolutions for invitation of the project, by two townspeople associations (The Shinjuku 7-chome Association and the Hyakunin-cho Nishi-machi Association).

 

3. Current status

A definitive resolution awaits further progress. The statement of opposition to the project adopted by Shinjuku Ward Assembly in response to the petition from some of the local residents remains in effect. In addition, a request for exercise of the right to submission of a shareholder-originated proposal has been received from opposed local residents. Developments favoring implementation of the project include the above townspeople association resolutions for invitation of the project, and also apparently plans for the submission of a related appeal to Shinjuku Ward Assembly for invitation of the off-track ticket sales business.

 

With an appropriate resolution and convergence of the relevant conditions, SSC will submit its application for the use permit to the Ministry of International Trade and Industry during the later part of this year.

 

For Asahi Chemical, the goal is establishment of a Nishi-Shinjuku Urban Renewal Project and business in conformity with the intention and purpose of the local residents.


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